What a healthy churn curve looks like
Why the first 90 days tell you more than the monthly average.
Every metric
that moves revenue
Dashdark pulls signups, subscriptions and revenue into one live dashboard, so your team stops exporting spreadsheets and starts making decisions.
Key benefits
Live in an afternoon
Connect your billing provider and product database; the first dashboard builds itself.
One screen, not ten tabs
Revenue, usage and acquisition side by side, with one date range across every chart.
Answers in seconds
Filter any chart by plan, country or signup cohort without writing a line of SQL.
Everything a growing SaaS needs to measure
Multi-currency revenue
Normalize MRR across currencies and break it down by country or plan.
Cohort retention
See how each signup month retains, expands or churns over time.
Daily snapshots
Every metric is versioned daily, so last quarter's numbers never change behind your back.
SSO and two-factor
Enforce single sign-on and two-factor login for the whole workspace.
Warehouse sync
Push clean metrics to your data warehouse, or pull custom events back in.
Custom formulas
Define your own KPIs once and reuse them in every report.
Reports your team will actually open
Monday digests
A weekly summary lands in chat or email, with the biggest changes already highlighted.
Shareable views
Send a read-only link to investors or the board without handing out another login.
Spot problems before they hit revenue
Anomaly alerts
Get notified when signups, trials or failed payments drift outside their usual range.
Goals and targets
Set a target for any metric and track progress against it in real time.
Built for the whole team
Board-ready MRR, churn and runway numbers, without rebuilding the spreadsheet every month.
Founders
Growth and runwaySee which features your retained cohorts use, and which ones nobody opens after week one.
Product
Adoption and retentionTie every acquisition channel to paid conversions, not just to signups.
Growth
Channels and funnelsReconcile revenue with billing, refunds and taxes in one place, down to the invoice.
Finance
Revenue and billingFind the accounts whose usage is dropping, before they reach the cancel button.
Customer success
Health and churn riskRead-only warehouse access and an API, so nobody files another "can you export this" ticket.
Engineering
Data accessSimple pricing
Starter
$9 /mo
For solo founders tracking their first revenue.
- 1 data source
- Core revenue metrics
- 12 months of history
- Weekly email digest
Recommended
Growth
$19 /mo
For small teams that review metrics every week.
- 3 data sources
- Cohorts and retention
- Unlimited history
- Anomaly alerts
Scale
$49 /mo
For companies with several products and stricter security.
- Unlimited data sources
- SSO and two-factor enforcement
- Warehouse sync
- Priority support
From the blog
MRR vs. revenue: why they differ
Annual plans, refunds and discounts, and where each one shows up.
Five numbers to show your board
A short list that fits on one slide and survives follow-up questions.
FAQ
No. Dashdark is a fictional product made for a portfolio case study.
This page is an optimized version of the open-source
SaaSyDark template
(MIT license).
No. Every chart can be filtered and grouped from the interface. SQL
access is there for teams that want it.
Billing providers, product databases and web analytics. Anything else
can be sent through the events API.
Yes. Plans are monthly, and you can export all of your data before you
leave.
Curious how this page was built?
Read the case study